Back in 2011, I reported, on my Cheshire Heraldry weblog, the strange case of the seal of the ancient Borough of Much Wenlock, Shropshire.
Quite near to where I live is the rather attractive tourist town of Much Wenlock, which, because of its history, is entwined closely with The Olympics. Back in 2011, in preparation for the forthcoming London hosting of the Olympic Games, The London Organising Committee of the Olympic and Paralympic Games ( LOCOG) designed a toy mascot and called it “Wenlock”.
In October 2011 it came to my attention that Much Wenlock Town Council, successors to the ancient Borough of Wenlock, in Shropshire had copyrighted it’s seal and intended to licence its use to local organisations who wish to use it.
The ancient seal of the Borough of Wenlock
It seems that the Town Council felt it necessary to ask the LOCOG for permission to copyright the seal because it contained the word “Wenlock”!
In my humble opinion, if anyone was going to ask for permission, it surely should have been the LOCOG who should have asked the Town Council for permission to use the name Wenlock? If I were advising the Town Council, I certainly wouldn’t have asked the Olympic Committee for permission to include a word which has been used on the Town Seal since the fifteenth century and is part of the actual name of the town … in fact, I think it should be quite the reverse.
The Town Clerk, at that time, stated that “Use of the Seal is free to not for profit organisations. When the draft charging policy went to Council for approval Councillors could not agree on the charges. Some said it should be more and some said we shouldn’t let anyone use the seal.”
I am firmly in the shouldn’t let anyone use the seal camp. I find it quite bizarre that a corporate body should be allowing anyone to use its seal. A seal (which can feature a coat of arms but is not to be confused with a coat of arms) is the legal signature of the corporation and is used as means of authentication. It is a mark or symbol which is attached to a legal document. If I were a resident of Much Wenlock, I would be protesting in the strongest of terms that it is not at all proper for the Town Council to license the use of its seal to anyone. This is an ancient seal – I think that the original users of it would know full well what the purpose of a seal is.
I suggested most strongly to the Much Wenlock Town Clerk that it is not proper to take this course of action but, perhaps because I an not an elector of the Town, was not given the courtesy of a reply.